About Us · Who We Are

Built To Grow Revenue, Not Just Traffic.

We're a growth partner for ecommerce brands, focused on the fixes that actually move revenue. No fluff reports, no vanity metrics, no long contracts you can't escape.

Meet The Founder

The person behind the growth.

Hesham Shoukat

Founder & Managing Partner · IT Cybx E-commerce Growth Studio

“I spent 26 years living and working in Saudi Arabia, and I know this market and its language up close. IT Cybx grew out of building and running e-commerce stores ourselves, and learning the hard way that a store only matters if it sells. Today we work with founder-led beauty and lifestyle brands across the GCC and the UK, and every engagement starts with a revenue diagnosis, not a slide deck.”

My philosophy: the best growth strategy is the one that actually gets shipped, measured and scaled. Everything else is noise.

26 Years in Saudi Arabia GCC & UK Focus Beauty & Lifestyle Shopify Growth

Built By Operators, Not Theorists.

We started by building and running our own stores, so we're accountable for sales, not Just files.

IT Cybx is an e-commerce growth studio. We don't treat development and marketing as separate jobs, because a store only matters if it sells.

We work with a small number of founder-led beauty and lifestyle brands across Saudi Arabia and the UK that want one team to build the store and grow it. We keep the list small on purpose: the people who conduct your audit are the people who do your work.

Illustration of a growth team launching a store to success

What We Do

One team, measured on revenue.

We combine build and growth into one accountable team, so every decision is measured against real revenue, not vanity metrics.

Illustration of stores growing from a tree with coins, business growth concept

Our Mission

To help founder-led e-commerce brands turn their stores into real, growing revenue by owning both the build and the growth, and being measured on results, not deliverables. Every engagement is judged by one question: did the store sell more?

Our Vision

To become the growth engine behind the next generation of consumer brands across the GCC and UK, starting with beauty and lifestyle, and growing into the partner that powers their entire digital presence from store to scale.

One team. One goal. Real growth, measured in revenue, not slide decks.

How It Works

Start small. Scale on proof.

A low-risk first step that earns the next.

Growth Audit

$150 USD · 2 to 3 days

A clear, prioritized report on where you're losing sales. Yours to keep.

Growth Sprint

Scoped from audit

We execute the priority fixes identified in your audit, fast and focused.

Growth Retainer

Monthly

We run and scale it as your ongoing growth partner, measured on revenue.

Let's Grow Your Store Together.

A clear report on where your store is leaking revenue, and what to fix first.

Get in Touch

Prefer to talk first? Reach out on any of the channels below and we'll reply within one business day.

Phone / WhatsApp

+92 310 488 7999

info@itcybx.co.uk

Office

Office #2, Friend Arcade, Street #87,
1st Floor, G-13/1 Islamabad

Response time

Within one business day

Book Your Growth Audit

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